Apple’s Most Ambitious Retail Project Opens in Singapore

Apple’s Most Ambitious Retail Project Opens in Singapore

Apple opens Apple Marina Bay Sands, the first Apple Store to sit directly on the water. Appearing as a sphere floating on the iridescent Marina Bay, the store introduces a new and captivating retail experience at one of the most iconic locations in Singapore.

Entirely surrounded by water, Apple Marina Bay Sands offers uninterrupted 360-degree panoramic views of the city and its spectacular skyline. The sphere is a first-of-its-kind, all-glass dome structure that is fully self-supported, comprised of 114 pieces of glass with only 10 narrow vertical mullions for structural connection. As Apple’s third retail location in Singapore, the new store creates an unforgettable space for customers.

Apple’s Most Ambitious Retail Project Opens in Singapore

Inspired by the Pantheon in Rome, an oculus located at the apex of the dome provides a flooding ray of light that travels through the space. The interior of the glass is lined with custom baffles, each uniquely shaped to counter sun angles and provide a nighttime lighting effect. With trees lining the interior of the dome, the green garden city of Singapore flows into the store, providing additional shading and soft shadows through the foliage.

Apple’s Most Ambitious Retail Project Opens in Singapore

“We couldn’t be more excited to open the breathtaking Apple Marina Bay Sands in Singapore, building on our commitment to this special place that began more than 40 years ago,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People. “Our passionate and talented team is ready to welcome this community to our new store and deliver the care and support that our customers around the world love.”

Apple’s Most Ambitious Retail Project Opens in Singapore

Visitors entering the store encounter a dramatic reveal into the massive volume of the dome, where they can explore curated Apple products and accessories, receive personal technical support from Geniuses, or simply take in the stunning view of Marina Bay.

Apple’s Most Ambitious Retail Project Opens in Singapore

The Forum is centered around a Video Wall, which will serve as the stage for Today at Apple sessions featuring Singapore’s artists, musicians, and creators. Entrepreneurs and developers interested in receiving training and advice can meet with Apple team members in Apple’s first underwater Boardroom, located on the lower level of the store.

Apple’s Most Ambitious Retail Project Opens in Singapore

LOCATION ON MAP

PROJECT DATA

LOCATION: Singapore
OPENING: September 10, 2020
PHOTOS: Apple

Tags from the story
, , ,
0 replies on “Apple’s Most Ambitious Retail Project Opens in Singapore”