Bright Mites, Big City – this futuristic animation film by Mate Steinforth illustrates the development and destruction of a mite population in only 60 seconds. Enough time for cameos of Hello Kitty bobby pins, bright red lollipops, and – tadah!! – the Vorwerk mite blaster Tiger VT265. And for those who skipped their German classes: ‘Stadt der Milben’ means ‘Mite City’ and ‘Mehr Saugkraft. Weniger Mitbewohner’ reads ‘More vacuum power. Fewer roommates’!
Making of video
Credits:
Client: Vorwerk & Co. KG, Wuppertal/Germany
Head of client marketing Vorwerk Kobold: Felix Withoeft
Agency: Kolle Rebbe, Hamburg/Germany
Creation: Thomas Knuewer, Dennis Krumbe, Stefan Wuebbe
Producer: Bey-Bey Chen
Consultant: Jan Kowalsky, Jessica Gustafsson
Production/Animation: Sehsucht Berlin GmbH & Co. KG, Berlin/Germany
Director/CD: Mate Steinforth
Design: Mate Steinforth, Christian Zschunke, Ronny Schmidt, Jonas Littke
3D: Hannes Weikert, Philipp Broemme, Ronny Schmidt, Christian Zschunke, Helge Kiehl, Chris Hoffmann, Philipp Rudler
Compositing: Sebastian Nozon, Helge Kiehl, Christina Agapitou
Producer: Christian Gemeiner
Music: Supreme Music, Hamburg
Mix: Studio Funk, Hamburg
Making of edit: Christian Zschunke
Making of music: ‘Caribou – Sun (Gandolf Remix)’ (Gandolf) / CC BY 3.0